(08 December 2022, Hong Kong) – In 2019, Platinum Guild International (PGI®) initiated Project Reboot, a programme that aims to capture more younger consumers into platinum’s market share in jewellery. The success of this programme led to PGI being awarded the China International Business Awards 2022 for the Non-Profit Organisation category. The China International Business Awards is […]
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Nov
Nov
The brand celebrates its three year anniversary with a brand film featuring ambassador Nanase Nishino Platinum Guild International K.K., the marketing organisation promoting platinum jewellery in Japan, is pleased to announce the launch of new products for Platinum Woman on November 1, 2022. The platinum jewellery brand was launched in 2019 as a collaboration with leading […]
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Nov
Nov
On track to achieve its 9th consecutive year of growth for platinum jewelry sales, PGI USA is predicting a white metal ‘wave’ in 2023 November 7, 2022 (New York, New York) – For many in the jewelry industry, it will be a white Christmas. While Mother Nature may or may not cooperate, manufacturers and retailers […]
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Oct
Oct
October 2022 (Mumbai, India) – There are a few men who show self-belief and display immense courage when faced with challenging situations. These are men who always stay true to their values no matter what. In doing so, these men of character inspire those around them. The cricket pitch too is a place that tests […]
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Sep
Sep
In September 2022, Platinum Guild International (PGI) China released its views on promoting the future of China’s jewellery market at the 2nd Shanghai Platinum Week. To promote the sustainable development of platinum group metals, Shanghai Platinum Week facilitates international cooperation and communication in market intelligence, technology, investment, and business amongst international stakeholders of platinum group […]
(07 September 2022, Hong Kong) – In the latest Platinum Jewellery Business Review (PJBR) Q2 2022, Platinum Guild International (PGI) reports a continued recovery in platinum jewellery sales in India, Japan and the United States in the second quarter of 2022, despite the lingering effects of the pandemic and rising inflation. In part, the upswing […]
PGI China’s Innovative Spirit Shines at China International Consumer Products Expo 2022 In July 2022, Platinum Guild International (PGI) China showcased the fruits of its innovative culture at the 2nd China International Consumer Products Expo 2022 (CICPE 2022). Whether focused on developing a brand proposition that’s in tune with young consumers, forging highly synergistic alliances, […]
(Bangalore, July 20 2022)- Following the tremendous success of four previous editions, Platinum Guild International (PGI) India brought back its annual flagship retail initiative – Platinum ‘Season of Love’. In its fifth edition, the month-long programme that spanned from 5th May 2022 to 5th June 2022, infused fresh vigour and excitement amongst PGI partners, while bolstering […]
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Jun
Jun
Platinum Guild International K.K. (PGI Japan) announced the launch of 14 new products under its new platinum jewellery brand, Platinum Woman, as a collaboration with leading Japanese jewellery brands 4℃, Vendome Aoyama, Ginza Tanaka and Ponte Vecchio. Platinum is sweat- and water-resistant, and its white brilliance remains unchanged throughout the summer months without the worry […]
02
Jun
Jun
May 23, 2022 (New York) – In advance of the upcoming Las Vegas Jewellery Week, Platinum Guild International (PGI) USA has revealed their 2022 initiative in partnership with COUTURE. The organization behind the world’s most precious metal worked with eight renowned COUTURE designers, who predominantly work in yellow and rose gold, to create a series […]