PGI Japan and Its Partners Launch New Products for Platinum Woman

Platinum Guild International K.K. (PGI Japan) announced the launch of 14 new products under its new platinum jewellery brand, Platinum Woman, as a collaboration with leading Japanese jewellery brands 4℃, Vendome Aoyama, Ginza Tanaka and Ponte Vecchio. Platinum is sweat- and water-resistant, and its white brilliance remains unchanged throughout the summer months without the worry […]

PGI India’s Marketing Programmes to Boost Platinum Purchases

PGI India’s strategic partners saw a 55-60% year-on-year growth in platinum jewellery sales in Q3 2021 December, 2021 (Mumbai, India) – Platinum Guild International (PGI) India reported a strong quarter for platinum jewellery purchases after the pandemic’s second wave, with key strategic retailers seeing a growth of 55-60% in sales volume as compared to Q3 […]

Platinum as a Value Generator in Driving Sustainable Business for Brands amid Disruptions

(17 May 2022, Hong Kong) – The high performance of platinum as a metal and the emotional connections it builds with consumers make it an optimal choice for differentiation within the fine jewellery industry. Platinum Guild International (PGI) released the annual Platinum Jewellery Business Review (PJBR), highlighting platinum’s prestigious image among jewellery retailers and their […]

PGI Leads Innovation with the Launch of PlatinumABC

PlatinumABC offers a platform for creativity within the jewellery industry covering design and technology (16 February 2022, Hong Kong) – Platinum Guild International (PGI), the leading platinum marketing organisation announces the launch of a brand new platform on Youtube – PlatinumABC, an integrated arena for different sectors within the jewellery industry to share novel and […]

WJA Foundation Announces Recipients of PGI USA-Sponsored Responsible Business Education Grant

January 7, 2022 (New York, NY) – The Women’s Jewelry Association (WJA) Foundation is pleased to announce the first recipients of its new Responsible Business Education Grant: Megan Cochran and Mary Enright. This new grant, sponsored by Platinum Guild International (PGI) USA, will give these two WJA members the opportunity to enroll in a top-rated […]

PGI USA Sustains Impressive Uptick in Platinum Jewellery Sales

Remarkable performance sets the stage for year-on-year gains in the critical Q4 shopping season December 2021 (New York, USA) – Despite ongoing challenges, such as supply chain issues and the persistent spreading of the Delta variant, PGI USA continued its streak of double-digit growth in Q3 2021. This unprecedented activity is forecasted to continue through […]

Platinum Evara is Very Rare, Very You

Platinum Evara launches its latest collection campaign December 2021 (India) – For women, it’s been a long journey and they have come a long way. They have learnt that their femininity, is a big part of who they are. It’s not something to be hidden away, or wrestled with, rather it is something to be celebrated. Because owning their […]