Platinum Season of Love
Despite an off-season time for May-June in India, retailers participating in Season of Love enjoyed an excellent growth. PGI India works with retail partners initiative to promote the event to their customers via traditional and digital media advertising.
The one-month long event was closed on a high note with the Platinum Season of Love Awards Night, which has become a recognised property in itself and a much sought-after achievement amongst the retail partners. Every year the awards night is held along with the annual Platinum Buyer Seller Meet. This year, PGI India partners with a leading national news-channel CNBC to cover both Platinum Season of Love Awards Night and the Buyer Seller Meet held in Hyderabad.